A downloadable developer resources

What This Is

This is a developer-first, zero-pressure support program created by EquinoxBD, a professional Asian BizDev consultancy.

Our goal is simple:
help indie games — especially older or overlooked titles — reach Chinese players in a lightweight, low-risk, non-publishing way.

We partner with a legal digital key marketplace in China that supports indie titles, allowing developers to:

  • Sell unused or leftover CD keys

  • Reach new players in a region where your game may have never been visible before

  • Build community presence without additional workload

  • Earn revenue through a simple post-sale revenue share

  • Maintain full ownership and control of your game

This program is completely optional and has no upfront fees.

Why This Exists

Many indie games — even great ones — simply don’t reach the Chinese audience due to:

  • Lack of localization

  • No promotional budget

  • Small teams without time for post-launch marketing

  • No access to local channels or payment systems

China has a huge player base interested in story-driven, atmospheric, and experimental indie games.
We help bridge that gap in a way that respects the developer’s time and autonomy.

How It Works 

  1. You share unused keys or grant approval for controlled marketplace listing

  2. We handle Chinese-facing listing, exposure, and optional translation support

  3. Players purchase keys, we complete settlement

  4. You receive the majority of revenue

  5. You can stop anytime — no exclusivity, no commitment

Who This Is For

  • Developers with older titles that deserve a new audience

  • Games that had limited visibility after launch

  • Teams with no bandwidth for marketing

  • Projects that never reached Chinese players

  • Anyone who wants to turn unused keys into meaningful revenue

What This Is NOT

  • Not a publisher

  • Not an agency charging upfront fees

  • Not a forced contract

  • Not a sales guarantee

  • Not a mass distribution dump

Just a small, optional helping hand for developers interested in the Chinese market.

Contact Us

If you want to ask questions or explore casually:
Email: andy.pan@equinoxbd.com  OR

Discord: andypanzzz  OR

DM here  

Happy to chat anytime — no pressure at all!


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📌 FAQ

Q1: Does this cost anything upfront?

A: No. It’s fully revenue-share after sales. No risk to try.

Q2: Do I keep ownership of my game?

A: Absolutely. You retain 100% ownership and control.

Q3: Is this exclusive?

A: Not at all. You can stop at any time.

Q4: Do I need Chinese localization?

A: Not mandatory. We can provide light assistance if you want.

Q5: Is the distribution platform legit?

A: Yes — we only work with legal, registered digital marketplaces in China.

Q6: What kind of revenue share do you take?

You keep the majority. Our portion only applies after sales are completed.

Download

Download
Unlock Your Game’s Potential in China with EquinoxBD.pdf 1.9 MB

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